Businesses exist because of customers. Regardless of what industry you are in or what products or services you sell, your...
SEO
Google has expanded restaurant reviews to enable users to include price range, the type of meal (breakfast, lunch, dinner, etc.)...
Google’s John Mueller affirms that dedicated web hosting does not have an SEO advantage over shared hosting.This is stated in...
Authoritativeness & SEOAuthoritativeness is almost a no-brainer. It is very much like in academia where the author whose work is...
Google gives site owners seven tips for analyzing the main causes of drops in organic search traffic.In an article written...
Ultimate guides are everywhere. You’ve probably read your fair share, and maybe you’ve even written a couple. They can be...
Redirects are a natural part of a site’s evolution.You can create a service page or blog post that is relevant...
Today’s Ask an SEO question comes from Mark in Pittsburgh. Mark asks:“How do you compete for keyword rank with a...
Daniel Waisberg, a Search Advocate at Google, described and illustrated what various types of organic search traffic drops look like...
What are your goals with email marketing? If you’re going to achieve those goals and see a return on investment,...
Your SEO agency won’t tell you everything.There is an excellent chance that you aren’t getting the most out of your...
Here’s an interesting comparison for you: Outdated content is like a hit song that everybody forgot about three weeks after...
Starting in September 2021, Google Ads will begin testing a new three-strikes pilot program for accounts that repeatedly violate ad...
While metrics like share of voice and SERP rankings provide some valuable insights, the primary goal of SEO should be...
Twitter continues to exhibit dogged persistence in terms of user growth and preference, no doubt aided by some of its...
In a Google SEO Office Hours hangout Google’s John Mueller was asked why Google did not crawl enough web pages....
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If...
The Bing blog published an article about about how to improve the user experience by analyzing rage click events. Rage...
Google’s John Mueller answered a question in a Google Office Hours Hangout about a Search Console but where URLs were...
As of this morning it appears Google has stopped displaying the AMP label for AMP pages listed in the Google...
Keyword Gap Analysis or aka Competitive Keyword Analysis is the process of discovering the keywords (gap) that drives organic traffic to...
Marieke van de Rakt Marieke van de Rakt is the CEO of Yoast. Her main focus is on growing the...
The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect...
