Saying we’re TikTok-obsessed at Who What Wear is like saying the sky is blue… duh. Thanks to the platform’s nature, anything has the potential to go viral no matter how big or small of a following you have, which means that on the fashion side of the app, something as simple as a pair of Amazon leggings or a certain styling hack can be cause for internet frenzy.
We’ve witnessed countless clothing items go viral, and honestly, we continue to notice new items each time we log on. So we went ahead and did what we always do and made a shopping guide to the most popular TikTok fashion items to date. Of course, this is by no means a comprehensive list, which is why we’re committed to updating it whenever we notice new pieces start to bubble up (which, let’s face it, is all the time). In fact, I wouldn’t be surprised if five more things go viral by the time this roundup is published because that’s just how the internet works.
With that, continue on to see our by-no-means-exhaustive list of every fashion item that has achieved viral status on TikTok, and shop them, too, if you want to see what all the hype is about.