Chrissy Teigen, generally, is a stunning Twitter success; boasting 13.6 million followers, Teigen has cultivated a massive audience through her sharp wit and relatable content.
But an audience of that size isn’t always a blessing, and it’s becoming harder to win the affections of the public – that is, if you’re fabulously wealthy. There was a time when one could base their entire online personality on hating Donald Trump and tweeting one-liners about Animal Crossing.
But times have changed; the global pandemic has made most of the public dramatically shift their attitude toward the rich and famous. Being stuck in a mansion that resembles the set of Parasite is not the same as being confined to a tiny, overpriced rental apartment; hence, those obscenely wealthy celebrities started to seem a lot less relatable.
When Teigen attempted to entertain her millions of followers with a cute bit of engagement-bait, asking, “what’s the most expensive thing you’ve eaten that you thought sucked?” she followed it up with a hilariously out-of-touch anecdote.
Don’t you just hate it when that happens?
Imagine, if you will, being so rich that you could comfortably sit in a restaurant that offers bottles of wine worth $13,000, without having an anxiety attack; for millions of American workers, the value of that single bottle of wine would be life-changing.
MORE FOR YOU
The economic instability of the pandemic has ensured that, for billionaires, business is booming; but for ordinary Americans, the coronavirus pandemic has pushed millions out of work and into poverty.
Hence, Twitter users made sure to let Teigen know just how privileged she is (at least, from the perspective of her bank balance).
Watching the backlash occur in real time, Teigen attempted to explain herself, stating that her stories aren’t always going to be relatable to the public.
Of course, it isn’t exactly unusual for a celebrity to make an extravagant purchase. But in the context of Teigen’s cute bit of engagement-bait, the wine story is clearly designed to be relatable; it was, after all, intended to spark a different conversation, an exchange of similiar stories from followers.
And casually being able to spend $13,000 on a single bottle of wine, purchased by mistake, with the only negative consequence being critical comments on Twitter, comes across as boastful, at best. This just isn’t the time to be flaunting obscene amounts of wealth.
Next time, Teigen might want to keep these anecdotes to herself; there’s a vanishingly small amount of people who could relate to that story.