The creative trends slated to dominate 2021 include compassionate, psychedelic, gradient and electronic audio content, according to Adobe Stock.
The software company’s stock image platform has released its 2021 Visual & Creative Trends Report, an annual forecast compiled by Adobe Stock’s creative team informed by consumer behavior from the previous year.
Brenda Milis, principal of creative and consumer insights at Adobe, said Adobe Stock’s team studied data and signals from Adobe users, artists and influencers, as well as insights found in research reports, news and social media to choose this year’s trends. Adobe Stock’s State of Creativity Survey, which surveyed 600 creatives in 2020, found that the pandemic sparked an uptick in stock imagery use, with 49% of creators developing content meant to drive positive societal impacts.
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