January 25, 2021

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Spicetree Design Agency bags digital mandate for Infiniti Mall – ET BrandEquity

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Spicetree Design Agency has won the digital marketing mandate for Infiniti Mall

Infiniti Mall, the shopping and entertainment destination, has awarded its digital marketing mandate to Spicetree Design Agency, the Mumbai based integrated marketing agency. The agency will be designing and implementing a comprehensive digital marketing strategy for the company.

Spicetree Design Agency will manage the complete digital marketing portfolio for Infiniti Mall, which includes engaging prospects on social media platforms like Instagram, Facebook, Twitter, LinkedIn, and YouTube. The mandate also includes e-mail marketing and managing the search and social media promotion through Google Ads and Facebook Ads and search engine marketing.

Also read: Opinion: Consumer marketing trends across B2C industries in 2021

Shiraz Khan, founder and director, SDA, said, “Our objective for Infiniti Mall is to maximise engagement, increase visibility and footfall on digital platforms, keep the target group completely informed and aware of all mall events and activities, among other things. Through its integrated digital strategy, effective communication, and creative sensibilities, SDA intends to make Infiniti Mall, the ‘go-to’ place for all shopping, entertainment, food, and fun requirements.”

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